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K. Appa Rao

Hema Electronics

Pattern “With Kinara's support, I kept my business running smoothly and growing in leaps and bounds. Now I’m helping others by creating jobs.”

Starting a business involves a hefty investment, especially if it is one that requires shop premises and an expensive inventory. K. Appa Rao found out first hand just how much money is needed to start and run a business when he opened Hema Electronics, an electronics and home appliances showroom in Visakhapatnam. He started his business over a decade ago, after working as a salesman and Collection Officer. He poured Rs. 3 lakhs of his own savings into it when he started the business, and kept drawing on his savings for capital but it was not enough to keep his operations running smoothly. He struggled to keep his business supplied with capital and put all expansion plans on the back burner, because he simply did not have the means to support them.

When a Kinara representative approached him about applying for a business loan, he decided to go ahead with it. He shares, “The process was smooth and they collected all the necessary documents. I got the loan amount within a week! I have taken 3 more loans since and have been paying my EMIs regularly. Kinara even sends me helpful reminders every month. Now my business is thriving and growing in leaps and bounds. I’m also very happy to say that I’m now helping others by creating employment opportunities.”

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Imtiyaz Pasha

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