True job satisfaction goes beyond individual achievements and the overall progress of an organization. It encompasses a deeper sense of fulfilment derived from the knowledge that one’s work is making a meaningful impact. This sentiment holds particularly true for individuals involved in assisting and supporting underserved last-mile customers, such as micro, small, and medium enterprise (MSME) entrepreneurs.
Working with underserved last-mile customers requires a unique understanding of their challenges and aspirations. MSME entrepreneurs often face numerous obstacles, including limited resources, lack of access to financing, and insufficient infrastructure. However, those who are committed to empowering these entrepreneurs experience a profound sense of purpose. By providing them with the necessary tools, guidance, and support, professionals in this field enable MSMEs to thrive, contribute to economic growth, and uplift their communities.
For many Kinara Capital employees, witnessing the transformation of an MSME entrepreneur’s journey, from struggling to survive to flourishing in their business endeavours, generates an immeasurable sense of gratification. True job satisfaction arises from knowing that their efforts have helped bridge the gap, creating opportunities and empowering individuals who have been overlooked and left out of the ambit of mainstream financial services and inclusion.
Manikandan C has been working as a Branch Credit Analyst at Kinara Capital’s Panruti branch for the past 2 years. His responsibilities include checking for any case logins by sector and conducting analysis of bank statements, followed by field post-disbursement visits to customers.
He also provides credit training to the hub team and supports them in every possible way. In his current role, he enjoys meeting different customers, understanding their financial needs, and communicating with them to gather necessary documents and profiles for loan assessment.
He finds satisfaction in his role by fulfilling customers’ funding needs, and he is delighted when they get in touch to tell him how helpful Kinara Capital’s timely financing support was for their business. During his field visits, Manikandan also learns about various companies and industries while meeting customers, which aligns with his passion for this line of work. Recently, he conducted over 50 customer visits in a month’s time. His dedication and efforts were recognized and he received the ‘Star Performer of the Month’ award.
He shares, “I’m thankful for the valuable experiences and opportunities that I’ve received at Kinara. The work culture here is so great that employees want to stay with the company for years. Kinara focuses on meeting customer requirements by providing collateral-free business loans, which contributes to customer growth and, in turn, helps the company grow, which I appreciate.”
In addition to his professional pursuits, Manikandan finds joy and relaxation through his hobbies. On Sundays, he indulges in playing badminton, relishing the thrill of the game and the camaraderie it fosters. He also finds solace in indoor games like chess and carrom, engaging in strategic battles and friendly competitions with friends and family. These activities not only provide a welcome break from the demands of everyday life but also stimulate his mind and help him unwind.
When it comes to travel, his favourite destination holds a special place in his heart. Shirdi, a renowned pilgrimage site in India, holds a deep spiritual significance for him. Once a year, he embarks on a journey to Shirdi with his family, a tradition that fills him with immense happiness and a profound sense of blessings. The trip allows him to connect with his spirituality, spend quality time with his loved ones, and create lasting memories that he cherishes throughout the year.
If Manikandan’s enriching journey at Kinara inspires you to explore opportunities at the company yourself, the timing is perfect! With the presence of Kinara Capital in 100+ cities, visit our careers page to check out career opportunities.
Kinara Capital is a socially responsible fintech company dedicated to servicing the severely underserved MSME industry in India with easy access to formal credit. Kinara offers collateral-free business loans to small business entrepreneurs across 6 states and a union territory through its network of 125 branches. Joining Kinara Capital would not only open doors for professional growth but also offer job satisfaction and a sense of belonging, given the culture the company fosters.
