Customer Success Story: TPK Bakery

May 23, 2024
Updated on

Micro, Small, and Medium Enterprises (MSMEs) play a pivotal role in driving economic growth and generating employment opportunities across the globe. However, the journey of an MSME entrepreneur is often characterised by a series of financial hurdles, particularly during the initial years of business operation. These challenges can significantly impede their progress and slow down their growth trajectory over time.

In the nascent stages of a business, MSME entrepreneurs typically face difficulties in accessing sufficient capital to cover operational expenses, invest in technology and infrastructure, and expand their market presence. This lack of financial resources can hinder their ability to seize growth opportunities, adapt to market changes, and sustainably scale their enterprises. Limited access to credit, high interest rates, stringent collateral requirements, and a general reluctance from traditional financial institutions to extend credit to risky ventures further exacerbate the financial struggle faced by these entrepreneurs.

The ramifications of these financial hurdles are far-reaching. MSMEs often find themselves caught in a cycle where insufficient funds lead to compromised product quality, reduced marketing efforts, and limited innovation. As a consequence, their competitive edge diminishes, customer base stagnates, and prospects for long-term success dwindle. However, the potential for growth and job creation inherent in these enterprises remains untapped. This is where Kinara Capital steps in with financing support,  providing a transformative solution that can break the cycle and propel MSME entrepreneurs to new heights of success.

Introduction: TPK Bakery

Kumar began his entrepreneurial journey 15 years ago, when he opened TPK Bakery in Chennai. Over the years, he cultivated his business, nurturing his bakery in the heart of Vanarapettai. Initially facing financial constraints, his hard work kept his business afloat, but he failed to see the kind of growth he was hoping for.

Kumar’s path took a transformative turn about five years ago when he crossed paths with Parameshwaran, a representative from Kinara Capital. The conversation revolved around a business loan that held the promise of alleviating Kumar’s challenges.

Grow your MSME with collateral-free business loans

The Turning Point

Kinara Capital’s assistance proved pivotal. Starting with an initial loan of Rs. 2 lakhs, Kumar channelled the funds into enhancing his bakery’s operations. This first infusion of capital set the stage for further developments. As time progressed, Kinara Capital continued to stand by Kumar’s side, extending loans of Rs. 5 lakhs and, more recently, a substantial sum of Rs. 20 lakhs. These financial boosts proved instrumental in catalysing the growth of TPK Bakery. The tangible impact of Kinara’s support resonated in the bakery’s workforce, which burgeoned from an initial five employees to now employing 15 individuals, thanks to the financial aid provided by Kinara Capital.

The unbroken thread of support from Kinara has been a cornerstone in Kumar’s journey. A testament to his growth, what began with a mere Rs. 20,000 has now evolved into a daily turnover of Rs. 60,000-70,000. This financial transformation has translated into tangible progress, allowing Kumar to maintain a minimum stock of Rs. 5 lakhs, a feat facilitated by the ongoing support from Kinara Capital.

Larger Impact of Kinara’s Support

Kumar’s experience encapsulates the profound impact that targeted financial support can have on small businesses, enabling them to thrive and flourish, even in the face of initial limitations. Kumar’s journey with Kinara Capital illustrates how dedicated backing can fuel entrepreneurship and empower business owners to transform their aspirations into success stories.

Adequate financing support tailored to the needs of MSMEs can provide them with the necessary boost to overcome their initial challenges. With access to timely and affordable credit, these entrepreneurs can invest in modern technology, expand production capacities, enhance product quality, and effectively market their offerings. This not only improves their competitiveness but also empowers them to explore new markets and diversify revenue streams. By alleviating the financial burden, Kinara enables these businesses to unleash their full potential, driving innovation, creating jobs, and contributing significantly to overall economic growth. 

Kumar is among thousands of entrepreneurs who have benefited from Kinara’s loans. If you are a small business entrepreneur, it’s time to get your growth journey started with Kinara Capital. To get a business loan for your small business, check your loan eligibility in 1 minute in the myKinara App by downloading it from the Google Play Store, with 7 language options available, choose your preferred vernacular. Also, we have a dedicated customer support team available between Monday – Friday (9.30 AM – 6.00 PM) at our toll free number 1800-103-2683 for any questions or assistance. This ensures that entrepreneurs can get the help they need throughout the loan process.

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